Timeline templates: 7-day, 14-day, and 30-day options
Set the right fundraiser length to maximize your success.
Something we see with many first-time fundraisers is the organizer not picking the right time frame to run their fundraiser. You might think, "Well, we should run it as long as possible to get the most support!"
Here's the trick: Your supporters want to help, but they won't wait around for long. In fact, longer fundraising time frames can actually lessen your support as supporters lose interest and move on.
But you also might not reach your goal if your fundraiser is too short. So, what's the right length for your organization?
Take a look at the most common fundraiser timelines and templates to help you get started!
7-Day Fundraiser
A one-week fundraiser is great for a specific and urgent need on a tight timeline. You'll push hard on text messages, email, and social media to reach your goal quickly. Launch your fundraiser on a Monday and close it the following Sunday.
7-Day Fundraiser Timeline Template
| Day | Action | Remember To |
| Day 1 | Launch — announce via text, email, and social media | Include your fundraiser link and goal in all messages |
| Day 2 | Personal outreach push | Ask each participant to text 3-5 people directly |
| Day 3 | Team update and mini-challenge | Try: "Who can get 3 sales by tonight?" |
| Day 4 | Social post reminder | Highlight a donor, impact, or strong reason to give |
| Day 5 | Weekend push kickoff | Post online to catch people scrolling |
| Day 6 | Optional team meet-up or thank you post | Reenergize your group for the final push |
| Day 7 | Urgent last-day message | Send "Last chance to support our team!" |
14-Day Fundraiser
We recommend the 14-day fundraiser for most organizations, especially when using FunditForward. It gives you enough time to spread the word without dragging it out too long and losing your supporters' interest.
14-Day Fundraiser Timeline Template
| Day | Action | Remember To |
| Day 1 | Launch Day | Use text, email, and social media to reach supporters |
| Day 3 | First progress update | Send note to participants on progress toward the goal |
| Day 5 | Mid-week nudge | Encourage every seller to take one small action |
| Day 7 | Halfway Point | Share progress toward goals and reshare your story with supporters |
| Day 9 | Success showcase | Share a team photo to inspire supporters to act |
| Day 11 | Final push reminder | Send "Only 3 days left!" via text and social media |
| Day 13 | Countdown post | "Just 24 hours left - help us finish strong!" |
| Day 14 | Final Day | Send urgent reminders over text, email, and social media |
30-Day Fundraiser
A one-month fundraiser is ideal for big goals where you need time to raise lots of money. Your team and supporters will definitely need additional pushes to stay engaged, so monitor your team's energy and keep them excited.
30-Day Fundraiser Timeline Template
| Week | Focus | Key Actions |
| Week 1 | Launch and early energy | Kick off via text, email, and social media |
| Week 2 | Keep energy high | Share stories from team members and supporters |
| Week 3 | Midpoint check-in | Launch a mini-goal or challenge to spark engagement |
| Week 4 | Final stretch | Start countdowns, update leaderboards, and prep final push |
| Last 3 Days | Wrap-up blitz | Use all channels, make a final ask, and send thank you notes |